From Edison to iPod - Protect your ideas and make money

Descriere

Setting up a website or launching a new product? Looking to invest, or safeguard your creation? If you’ve got big ideas, this is your wake up call to protect, profit and prosper from them. Frederick Mostert, a leader in the intellectual property field, has counselled celebrities and public figures including President Mandela, Boris Becker, Stella McCartney and the Shaolin Monks. Follow his practical tips and expert advice and learn how intellectual property works, how to develop strategies to protect your ideas and find out how to get an idea out of your head and into action.
"This book democratizes intellectual property and makes it accessible for all to use and understand." Nelson Mandela
"Designers need to know how best to protect their creations. With this book, you can do that." Stella McCartney
"Fred has written the book I would have liked to write. He's an expert and it shows, everything covered in clear language. This book will be a boon to all innovators."Ron Marchant, the Chief Executive of the UK Patent Office