Disponibilitate: nedisponibila
Preț: 676,60 LEI
ISBN: 978-0073404707
Autor(i): Joseph Hair Jr. , Robert Bush , Charles Hill
Editura: McGraw-Hill
Anul apariției: 2009
Nr. pagini: 720 pagini
Limba: engleza
Tip copertă: tare
Categorii: Diverse, Carte straină
Marketing Research, 4/e takes an application-oriented approach, providing students with the tools and skills necessary to solve business problems and exploit business opportunities. This new edition was written to meet the needs of students through additional coverage of qualitative methods, emphasis on applied research projects as well as cases studies or exercises at the end of the chapters. The text is concise, highly readable and value-priced, yet it delivers the basic knowledge needed for an introductory text. The authors provide the student with an exciting, up-to-date text and an extensive supplement package.
Comandă online cartea "Marketing Research" la 676,60 lei isbn 978-0073404707 scrisă de Joseph Hair Jr. , Robert Bush , Charles Hill, tiparită la editura McGraw-Hill în anul 2009. cu plata ramburs sau online cu cardul. Momentan titlul "Marketing Research" nu este disponibil însa vă puteți înscrie pentru a fi notificat în momenul reaprovizionarii.
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